Crafting a Resilient Data Strategy Amidst Tracking Challenges and Cookie Changes

As the digital landscape shifts, traditional tracking methods like third-party cookies are fading, forcing businesses to rethink their data strategies. In our latest on-demand webinar, industry experts from Buxton and Elevar dive deep into actionable solutions to help you build a future-proof data strategy. Don’t miss out on strategies that ensure you stay ahead in the evolving world of privacy regulations and shifting customer behaviors.

Why Future-Proof Your Data Strategy? Navigating data privacy and managing tracking challenges aren’t optional—they’re essential to thrive. With 65% of global marketers dependent on cookies, companies face a new era where first-party data and sustainable data strategies are crucial for effective targeting and personalization.

Key Takeaways:

  • Master First-Party Data – Learn how to harness your own data effectively while maintaining compliance.
  • Data Enrichment Insights – Discover how Buxton’s advanced analytics can enrich your first-party data, creating a fuller picture of customer behavior.
  • Advanced Tracking Techniques – Gain insight into Elevar’s server-side tracking to maintain data accuracy and optimize your ad performance.


Ready to future-proof your data strategy? Watch our latest webinar and equip your brand for the challenges ahead. 

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