Define Your Patients

Consumer Profile for Healthcare

Cut through the noise in your patient data and move beyond demographics to understand who your patients truly are as consumers. 

Who are my patients and what makes them unique?

Healthcare is evolving, and so is the healthcare consumer. Traditional demographics are a thing of the past and won’t allow you to understand your patients in enough detail to stay ahead of the competition.

We provide consumer profiles that go beyond demographics.

Buxton’s consumer profile solution helps healthcare providers to cut through the noise of big data and move beyond mere demographics to define the lifestyles of their core patient groups. When you understand what makes your patient unique and where consumers just like them are located, you can use those insights to select the right marketing, facility planning, and operations strategies.

Buxton's customer analytics are the secret weapon behind today's top brands.

Get started with Buxton today.

Designed With Your Team in Mind

Analytics created for you.

How We Do It

| We combine our datasets with your patient and facility performance data. 

To define who your patients are, Buxton combines your patient and facility performance data with our robust internal datasets. We identify who your best patient groups are at an overall level, service line or facility type level, or even payer group level depending on your needs and then provide you with detailed information on both their demographics and lifestyles.

| We help you visualize your patient profile. 

Once complete, the profile is loaded into SCOUT, our user-friendly mapping and reporting application, so you can see where all of the consumers who match that profile are located and access other market-level consumer intelligence.

What does the consumer profile solution do for you?

Get the right answers. Make great decisions. Drive results.

FIND OUT HOW BUXTON CAN HELP YOUR ORGANIZATION GROW.

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